Art4Alzheimer: When Art Awakens Memory, Movement and Connection

Art4Alzheimer aims to transform a visit to an art venue into a therapeutic experience tailored to people living with Alzheimer’s disease, as well as their families and caregivers. Through a carefully selected series of artworks, the experience combines art mediation, reminiscence, gentle movement, sensory stimulation and free expression. The goal is not to test memory, but to awaken emotion, movement, connection and dignity. The conference will introduce the concept, explore its foundations in non-pharmacological approaches, and examine its potential for replication in museums, art fairs and foundations across Belgium and Europe.